Posted by Traci Armbrust
So, I was thinking about how we are drawn to buy things by their clever packaging, whether it's groceries, makeup or even craft products. I realized that when it comes to die cuts, we usually find them in a basket or a small bin. It got me thinking about all of you retailers. What if you use your existing dies for multiple purposes, including packaging products in your store? Those dies would be worth their weight in gold.
How about making cute labels for packages of die cut shapes like this? Follow these easy steps!
1) We start off with a Pinnovation® 5 3/8" Circle die. Set up the template in Microsoft Word or design program so it's always there for you to use and change as the dies or kits you are trying to sell changes.
2) Fold the circle in half so your information fits in the bottom half of the circle. Bag up die cuts and zip-lock or fold (whichever you are working with) the bag closed. Now, fold the circle in half and staple the top so that it goes through the bag (we don't want any die cuts falling out!)
3) Punch a hole at the top to hang on a peg. Or don't worry about punching a hole if you are displaying in a basket or giving it away at a local scrapbooking event.
Here is what the paper looks like before you cut the circles from it. This was created using a PDF template from our website and Adobe InDesign®, but can be easily created in a Word program also using a template from our website.
I also wanted to show you a project that was created using this Circle die to give you an idea of what else you can use it for.
I absolutely love this next idea. Follow these easy steps to create an easy, adorable packaged kit.
1) Using our ready-to-go Stationery Boxes, you can create you own unique kits, complete with dimensional items.
2) Next create a label explaining what's inside using the Clear Cuts™ Label die. This is a sassy, chic way to get your information across.
3) Fill your box. This A2 clear box is 3/4" thick, and the A7 is 1" thick--plenty of room for ink pads and multiple album pieces to be stacked up inside.
To create a more finished look, I tied a ribbon around the box. But don't be fooled by the cuteness, it really has a purpose, and that is to keep the contents safe and secure inside. If you don't want to use ribbon, place two little strips of Red Liner Double-Stick Adhesive along the long ends to keep the box from coming open.
Here is a project using the A2 Clear Stationery Box housing a set of greeting cards.
Think about all the dies you have that could be used and packaged as kits in a unique way, like alphabets and bags and boxes during the holidays. Remember to display sample projects. Plus, the more unique and fun the packaging, the more your customers will be drawn in. You can't go wrong!
